She’s back!!! Colleen McKenna of @InteroAdvisory is showing is all things @LinkedIn. She has been an integral part of @BABJ_md’s quality programming and this is her fourth time presenting for us. We are so excited! #BABJLinkedIn@nabjregion1@nabjpic.twitter.com/fLsLHTfotR
— Maria Roberts (@RiaRob) April 27, 2019
The Baltimore Association of Black Journalists hosted its April 2019 meeting at Maryland Public Television in Owings Mills.
About 20 people attended the #BABJLinkedIn Saturday afternoon workshop “LinkedIn: For Journalists with Intero Advisory’s Colleen McKenna.”
The esteemed LinkedIn Trainer is a BABJ favorite! McKenna encouraged attendees to view LinkedIn more as a business tool, than a social media network. She demonstrated ways to survey your LinkedIn account and tailor it to your professional brand and business needs. McKenna offered multiple methods to assist journalists and public relations professionals in networking, sourcing stories and building digital campaigns using LinkedIn
This is McKenna’s fourth visit to BABJ. She also presented to the group:
October 2016 – (WBAL-TV/Radio)
BABJ gets LinkedIn to network downloading and Social Selling Index scores
https://www.babjmd.com/2016/10/babj-gets-linkedin-to-network-downloading-and-social-selling-index-scores/
April 2015 – (Stratford University)
BABJ gets LinkedIn to professional tools
https://www.babjmd.com/2015/04/babj-gets-linkedin-to-professional-tools/
April 2014 – (WYPR-FM)
BABJ gets LinkedIn
https://www.babjmd.com/2014/04/babj-gets-linkedin/
Here at the #BABJLinkedIn workshop to get my linked in 🅰️1️⃣ for jobs‼️#BABJ pic.twitter.com/fwMejGxFOX
— Brandon Williams (@bwillmedia) April 27, 2019
